LONGER-LOOKING LASHES WITHOUT THE SMUDGES
Veloura™ uses tubing technology that wraps each individual lash, creating clean-looking length, lift and definition without heavy layers of traditional pigment. The result is a polished lash look designed to stay neat throughout your day.

DEFINED, SEPARATED AND BEAUTIFULLY LIFTED
The precision comb coats and separates lashes from root to tip, helping you achieve visible length and buildable volume with less clumping. Apply one coat for soft everyday definition or add a second coat before the first dries for a more dramatic, extension-inspired finish.


YOUR LOOK, YOUR SHADE
Choose Black for bold definition or Brown for a softer, natural-looking finish. Both shades are versatile enough for everyday makeup, work, special occasions and evening looks.

WHY YOU’LL LOVE VELOURA™
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Wraps each lash in lightweight tubes for clean, defined coverage
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Helps resist smudging and flaking for a fresher-looking finish
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Builds length, lift and volume without a heavy feel
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Separates lashes precisely for wider, more noticeable definition
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Offers Black or Brown shades for bold or natural-looking makeup
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Contains shea butter and castor seed oil within the formula
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Removes more easily than many traditional mascaras with warm water or your usual eye-makeup remover
HOW TO APPLY
- Begin with clean, dry lashes.
- Place the brush at the roots and sweep upwards towards the tips.
- For extra intensity, apply a second coat before the first coat dries.
- To remove, gently loosen the tubes with warm water or eye-makeup remover—do not pull or rub harshly.

Net content: 4 g per mascara. Packaging may vary as updated and previous designs can be supplied.